Why Marketing Automation? Marketing automation is one of your most time-saving sales tools, because it allows you to keep your sales funnel moving while salespeople focus on managing the pipeline. Automation not only allows you to move leads down the funnel, but also create what-if scenarios for when a lead seems to be not interested.
Importance of Lead Nurturing Lead nurturing one of your most powerful sales tools for closing prospects, after they have converted to leads on your website. This is an important point of the buyer’s journey, as the lead is still interested in what you have to offer, but may not be ready to consider purchasing. Many […]
Warm lead generation can be one of your most powerful sales tools. By getting warm leads into the hands of your sales team, you’re moving the ratio of warm clients and ultimately you are moving the sales needle as well. Let’s take a look at what a warm lead is and how you can begin to […]
Content Marketing and Sales? Why? Content creation is not what most people think of when they think of sales tools. Yet, content creation can be the foundation for generating warm leads that actually go somewhere. All too often, good salespeople burn out, because they are cold calling to people who are not interested in what […]
Creating buyer personas can be a lucrative measure for your business to take in order to land more business and understand your customers needs more clearly. If you understand their needs more clearly, then you can better offer solutions to meet those needs. Ultimately, this will make you stand out among your competition and give […]
In the journey of sales growth, 4 key things must happen in order to get accounts. Attract – Convert – Close – Delight. Often we leave this process up to chance or perhaps we just do better on one aspect than another. Either way, every salesperson tries to do at least the first three of […]
All too often, growing an excellent business and an excellent sales team is about the individuals sales growth and the company as a whole taking an inward look. These three aspects will change the life of salespeople as well as the company’s bottom line.
The old adage “sales fixes everything” is rather well known, mostly because it is true! So, fix your sales and your sales will fix everything! However, this is sometimes easier said than done! Usually, the sales department is more than just the business owner, so the sales team also needs fixed. In this article, we […]
Motivational quotes for a sales team can help to boost moral. How you deliver it to your team can vary. Try sending one a day for a month via email or your intra-network. Boosting the motivation of your sales team can be a slow process, but getting the right perspective into the mind can play […]
We want to give people some ideas to increase sales within their companies. These 12 ideas should not cost you much (if anything) and they should give you a boost in your sales.
